According to the 2024 survey report by the European Logistics Association, 60% of the losses incurred by small and medium-sized sellers due to logistics issues are concentrated in the final delivery stage. The core pain points include:
Inaccurate capacity reporting: 25% of carriers' actual capacity is only 50%-70% of their promised capacity, and the fulfillment rate during peak seasons is as low as 40%;
Hidden surcharge: 32% of sellers have encountered additional fees such as "emergency delivery fee" and "overdue waiting fee" (an increase of €10-€30 per shipment);
Ambiguous responsibility: In abnormal events such as damage and loss, 38% of cases cannot identify the responsible party, and the success rate of claims is less than 50%.
II. The key to breaking the deadlock: the core value of standardized card-based services
Case demonstration
During the Black Friday shopping season in 2023, a furniture seller in Yiwu achieved two key optimizations through Pangu Dehao's European card delivery platform, which supports intelligent matching of transportation capacity based on cargo attributes:
Real-time quotation for transportation route: Enter the dimensions (1.5m×0.8m×0.6m) and weight (200kg) of the cargo, along with the type of cargo. You can instantly inquire about the quotation for any route from point A to point B, avoiding hidden costs;
Real-time trajectory tracking: GPS positioning from the Duisburg warehouse in Germany to the Amazon WRO5 warehouse, with automatic alerts for abnormal delays.
Achievement:
Multiple transportation channels: Flexible options from courier companies such as Raben, Fedex, and DB SCHENKER, supporting standard transportation, dedicated vehicle transportation, customized transportation, less-than-truckload (LTL) and full-truckload (FTL) transportation.
Logistics costs have been reduced by 18%, and the damage rate has decreased by 35%;
The timely warehousing rate of orders during peak season has increased to 95%, resulting in a 28% reduction in customer negative reviews.
III. Technology Empowerment: How to Build a Trustworthy End-to-End Network
Guarantee of transportation capacity authenticity
Certified carrier pool: Partnering with Raben, DB Schenker, and over 30 other European compliant transportation companies, covering core markets such as Germany, Poland, and Belgium;
Vehicle verification mechanism: By directly connecting the license plate number with the carrier's system, the vehicle's location and status can be verified in real-time.
Accurate quotation system
Multi-dimensional parameter matching: Generate a quotation based on the weight, volume, type, and stacking requirements of the goods (e.g., automatically allocate shockproof vehicles for fragile goods);
Price transparency and lock-in: The contract clearly specifies items such as fuel costs and road tolls, avoiding hidden surcharges.
Optimization of responsibility definition
Record of receipt node: The warehouse entry time and driver handover records are fully traceable, and a responsibility report for abnormal events is generated within 48 hours;
Damage rate analysis tool: Automatically collects cargo damage data from different carriers to assist sellers in optimizing their partner selection.
IV. Decision-making Suggestions: "Three-Step Trap-Avoiding Method" for Small and Medium-sized Sellers
Capacity verification: It is required to check the carrier's real-time capacity distribution map and verify the consistency between the vehicle's GPS track and the reservation information;
Contract details: Sign a comprehensive agreement that explicitly excludes non-standard charges such as "priority fee" and "unboxing fee";
Data-driven: Choose platforms that support real-time tracking and responsibility traceability (such as Pangu Dehao) to reduce operational risks.
Conclusion
In the "last mile" battleground of European logistics, controllability and transparency are crucial for the survival of small and medium-sized sellers. Pangu Dehao's European card delivery platform helps sellers avoid hidden risks through real-time quotation inquiry, multiple transportation channel options, and real-time tracking, making FBA warehouse docking more efficient and worry-free.